The story of MS AESTHETICS

MS AESTHETICS is not just a brand.

It is a culture of discipline, aesthetics, and performance.

It was created from the belief that form is not just about “looking good.”

Form is about standards — about an approach that lasts long term.
In training. In life. And on stage.

Why MS AESTHETICS Was Created

The fitness world is full of motivation.
Full of words.

But there is very little real standard.

MS AESTHETICS was created as a space for people who don’t want only short-term progress.

They want discipline, direction, and an environment that pushes them forward.

It’s not just about how you look.

It’s about who you become.

What MS Means

The name MS AESTHETICS carries two strong meanings.

MS are my initials — Marek Sviridov.

But at the same time, they represent the standard I want to leave in the fitness world.

This is not about ego.

It is about responsibility.

Everyone who wears MS AESTHETICS represents an approach: discipline, respect for the sport, and a style that is never accidental.

Our Standard

We believe in simple things — done at a high level:

  • Discipline as the foundation
    (a standard that applies even when no one is watching)

  • Stage performance
    as the difference between good shape and real results

  • Aesthetics as identity
    visible at first glance

MS AESTHETICS is built on the belief that form alone is not enough.

It must be visible.
It must have impact.
And it must have direction.

MS Is a Culture

MS AESTHETICS is not for everyone.

It is for those who want more than applause.

They want respect.

They want value that remains even after the season ends.

Because form is temporary.

But standard is forever.

What MS AESTHETICS Represents Today

Today, MS AESTHETICS stands on a system that connects performance, style, and community:

  • a posing & coaching system led by Marek Sviridov

  • the MS AESTHETICS team, where athletes represent the same standard

  • MS Boardshorts — competition stagewear created for Men’s Physique

  • NDG Crystal Bikini Design — luxury custom-made competition bikinis for athletes

NDG Crystal Bikini Design

NDG is led by Natalia Díaz González — a successful competitor and bikini designer.

NDG was created for one reason:
to elevate competition bikinis to the level of true luxury.

NDG creates custom-made competition bikinis that are not just an “outfit.”

They are built for the stage — for lights, poses, and unforgettable impact.

Each set is handmade with a focus on:

  • perfect fit

  • body proportions

  • premium crystals and detailing

  • unique design

MS AESTHETICS Team

The MS Aesthetics team is more than just a competition team.

It is the brand represented in practice.

It’s not only about placements.

It’s about approach, respect for the sport, discipline, and presentation.

The team represents not just form — but standard.

Community & MS Training Days

MS Aesthetics is built on a community of people who share the same mindset: discipline, respect for the sport, and the desire to grow.

That is why we organize MS Training Days — joint training sessions and events that are not limited to our competition team, but open to the public as well.

MS Training Days prove that community is not just a word.

It is an environment that motivates, connects, and pushes every member forward — whether they are competitors or everyday athletes.

Join Us

If you want to be part of a culture built on standards, you are in the right place. Form ends. Standard remains.